Porsche's compact SUV and volume leader since 2014. Combustion production at Leipzig ends summer 2026 - ICE Macan still outsold the electric successor, with 10,130 of 18,209 Q1 2026 Macans being petrol-powered.
Porsche
German sports car and luxury SUV brand, majority-owned by Volkswagen Group. Sells the 911, Cayenne, Macan, Panamera, and Taycan. The Macan is its best-selling model globally.
Volkswagen Group wants to cut its roughly 150 model lines by up to 50% and trim configuration options by up to 75%, while lowering annual production capacity to 9 million cars from a pre-pandemic target of 12 million. The Touareg, Touran, and T-Roc Cabriolet are among the models already leaving.
The 2027 Taycan adds E-Shift - eight simulated gear changes through paddle shifters with physical jerk and a virtual rev limiter. The passenger-side DC port switches to native NACS. Performance Battery Plus 105 kWh is now standard across Taycan, Taycan 4, and Taycan 4S. Range up to 700 km WLTP. Prices from €102,600 ($111,900 in the US).
Taycan sales dropped 22% in 2025 to 16,339 units, then a further 19% in Q1 2026. The Zuffenhausen factory has been running with intermittent shutdowns since early May.
Porsche AG is headquartered in Stuttgart-Zuffenhausen, Germany. Volkswagen Group controls approximately 75% of the company; the remainder trades on the Frankfurt Stock Exchange. The Macan compact SUV has been Porsche’s volume driver since 2014, currently transitioning to all-electric on the PPE platform (shared with Audi).
