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Cupra
Cupra
🇪🇸 Spain
Spanish performance-focused marque spun off from SEAT in 2018, part of the Volkswagen Group. Builds sporty ICE, hybrid, and electric models including the Formentor, Tavascan, and Raval, sharing Volkswagen Group platforms and drivetrains.
Cupra models
Factories
Related brands
News about Cupra
Audi A2 e-tron revealed: four versions, 646 km
9 Sep 2026
VW ID. Polo orders outrun Martorell capacity
More than 30,000 European orders and a ten-month wait on configured cars, with deliveries now in mid-2027.
9 Sep 2026
VW approves Future Plan 2030, SEAT left open
Up to half the model range and three quarters of configuration options go. SEAT's future is still undecided.
8 Sep 2026
Explainers
About
Cupra emerged from Cupra Racing, SEAT’s motorsport and performance division founded in 1996, and became a standalone brand within the Volkswagen Group in January 2018. The company is headquartered alongside SEAT in Martorell, near Barcelona, and the two brands continue to share a factory and platform engineering.
Cupra’s lineup mixes petrol and hybrid crossovers like the Formentor and Terramar with electric models including the Born, Tavascan, and the compact Raval hatchback. Vehicles are built on shared Volkswagen Group platforms, including the MEB electric architecture, positioning Cupra as the sportier, design-led counterpart to SEAT within the group.
Global website cupra.com
Frequently asked questions
Who owns Cupra?
Cupra is owned by Volkswagen Group (since 2018).
What country are Cupra cars from?
Cupra is a Spanish brand, headquartered in Martorell.
Where are Cupra cars made?
Cupra vehicles are manufactured in Spain, Hungary and China.
When was Cupra founded?
Cupra was founded in 2018.
What kind of cars does Cupra make?
Cupra makes sporty crossovers, hatchbacks, and electric vehicles.
Is Cupra the same company as SEAT?
Cupra began as SEAT's performance sub-brand in 1996 before becoming a standalone marque in 2018. Both brands remain part of the Volkswagen Group and share the same Martorell, Spain factory and engineering resources, but Cupra now sells its own model lineup separately from SEAT.
Does Cupra only make electric cars?
No. Cupra sells a mix of petrol, plug-in hybrid, and fully electric models. The lineup includes ICE/hybrid models like the Formentor and Terramar alongside EVs such as the Born, Tavascan, and Raval.