China
Chery Jaguar Land Rover launched the Freelander 8 on 3 September, pricing it below both its own pre-sale figures and the target it had set for the car. List prices for the five-seat range run 309,900 to 399,900 yuan (~$46,000–59,400), and every trim carries a 20,000 yuan (~$3,000) incentive - a buyable range of 289,900 to 379,900 yuan (~$43,100–56,400).
Correcting our own coverage
We reported at pre-sale that the entry car “lands 13 percent above” the 300,000 yuan (~$44,600) segment the joint venture had said it was targeting. That was true of the pre-sale after-incentive price of 329,900 yuan (~$49,000). It is not true of the launch price: at 289,900 yuan (~$43,100) after incentives, the entry Freelander 8 lands under the 300,000 yuan (~$44,600) target, not above it.
Prices by trim
List prices are 309,900 yuan (~$46,000) for the Pro, 349,900 yuan (~$52,000) for the Max and 399,900 yuan (~$59,400) for the Max+, each 20,000 yuan (~$3,000) cheaper after incentives. A six-seat 2+2+2 layout adds 10,000 yuan (~$1,500) to any trim. The 1,000-unit Limited Edition, listed at 459,900 yuan (~$68,300), sold out before the launch and is no longer available to order.
What stayed the same
The powertrain is unchanged from pre-sale: a 1.5T petrol engine working only as a generator, a dual-motor all-wheel-drive system making a combined 610 kW (818 hp) and 813 Nm, and a 60.3 kWh CATL battery good for 310 km of pure-electric range on China’s CLTC cycle, charging 20-80% in 12 minutes on the car’s 800V platform. All versions share the same specification, so the price difference between trims buys equipment rather than performance.
The car also picked up a Guinness World Record during the launch window, completing a run to 6,002 metres in Tibet - one data point in a broader push to demonstrate the off-road system rather than the news itself. Current prices and specifications are on the Freelander 8 model page.
