Mazda
Japanese automaker founded in 1920, headquartered in Hiroshima. Known for the rotary engine, driver-focused engineering philosophy, and the Skyactiv powertrain family. Core models include the CX-5, CX-50, Mazda3, and MX-5 Miata.
Mazda models
Mazda models and prices
Models on this page are sold in China, Europe, UK and USA.
| Model | Price from | Market | Body | Powertrain | Status |
|---|---|---|---|---|---|
| CX-5 | $29,990 | USAOct 2026 | SUV | ICE · MHEV | On Sale |
| CX-6e | ¥113,900(~$16,900) | ChinaSep 2026 | SUV | EREV · EV | On Sale |
Starting prices in the market each car is sold in, on the date shown. USD figures are approximate conversions.
News about Mazda
EVs led petrol by 269 cars in September. Year to date, petrol is on 28.2% and EVs on 18.9%.
LiDAR trims from 145,900 yuan in China; Thailand gets the CX-6e on 7 October at 484 km WLTP.
Explainers
Toyota owns 20% of Subaru, 5.1% of Mazda and 4.9% of Suzuki, three rivals it competes against.
A mild hybrid never moves on electricity, a full hybrid manages a kilometre or two, a plug-in 40 to 100 km.
Mitsubishi sold its half of GAC Mitsubishi for one yuan in 2023, and that plant now builds Aion EVs.
Mazda Motor Corporation traces its roots to 1920 as a cork and machine tool manufacturer before producing its first three-wheeled truck in 1931. The company became famous for its persistence with the rotary (Wankel) engine, which powered sports cars from the Cosmo Sport through the iconic RX-7 and RX-8.
Mazda’s current engineering philosophy - Skyactiv - focuses on maximising the efficiency of internal combustion rather than pursuing aggressive electrification. The Skyactiv-X engine, using spark-controlled compression ignition, was the first petrol engine to achieve compression ignition in series production.
Unlike many competitors, Mazda avoided major EV program losses by choosing not to commit large capital to dedicated EV platforms before the market was ready. In 2026 the company confirmed it was pushing its first dedicated BEV platform from 2027 to 2029 and cutting electrification investment roughly in half, while accelerating hybrid models. The Skyactiv-Z hybrid system is due in a new CX-5 in 2027, followed by three more hybrid models before 2030.
Mazda has a partnership with Changan Automobile for Chinese-market EVs (EZ-60 and EZ-6), providing a bridge to meet European demand during the transition.