Toyota

Toyota

Toyota Motor Corporation
🇯🇵 Japan

World's largest automaker by volume, headquartered in Toyota City, Japan. Pioneered the mass-market hybrid with the Prius (1997). Known for legendary reliability, the Land Cruiser off-road line, and dominant hybrid technology.

Models
GRMN Corolla
ICE
Coming Soon

Hardcore, limited-run version of the GR Corolla developed by Toyota Gazoo Racing. A 1.6-litre turbo three-cylinder making 304 hp / 415 Nm, six-speed manual only, GR-FOUR all-wheel drive, and a carbon aero kit. Around 30 kg lighter than the GR Corolla manual. Orders open autumn 2026, deliveries in 2027.

304 hp AWD
Land Cruiser FJ
ICE

Compact body-on-frame Land Cruiser on the IMV platform, debuted October 2025. First retail sales in Thailand March 2026, Japan May 2026. 2.7L naturally aspirated petrol, 6AT, part-time 4WD, 4,575 mm length. Japan pricing from ¥4,500,100.

163 hp 4WD
About

Toyota Motor Corporation was founded in 1937 by Kiichiro Toyoda, evolving from a textile machinery company started by his father. It became the world’s largest automaker by production volume in 2008, a position it has held for most of the years since.

Toyota’s most recognisable global contribution is the Prius hybrid, launched in Japan in 1997 and in world markets in 2000 - the first mass-produced hybrid car. Toyota’s hybrid technology now spans the entire lineup from the Yaris to the Land Cruiser, and powers taxis and shared-ride fleets worldwide.

The Land Cruiser is Toyota’s longest-running and most internationally respected nameplate, sold continuously since 1951. The current lineup spans from the compact Land Cruiser Prado (300-series family) to the heavy-duty 70 Series. The Land Cruiser FJ, launched in late 2025, revives a compact format for the nameplate - a short-wheelbase, body-on-frame off-roader built on the IMV platform shared with the Hilux Champ, positioned below the Prado.

Toyota’s BEV strategy has been more cautious than rivals, prioritising hybrids and fuel cells in the medium term. The bZ4X electric crossover is the company’s primary BEV offering in global markets.

Frequently asked questions
Who owns Toyota?
Toyota is a publicly traded company.
What country is Toyota from?
Toyota is a Japanese brand, headquartered in Toyota City.
When was Toyota founded?
Toyota was founded in 1937.
What kind of cars does Toyota make?
Toyota makes a full range of hybrid, combustion and electric vehicles.
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