The eighth-generation Hyundai Elantra (sold as the Avante in South Korea) debuted at the 2026 Busan Motor Show with a sharply angular "Art of Steel" redesign. The compact sedan grows in every dimension and is offered with a 149 hp 2.0-litre petrol engine and a 1.6-litre hybrid rated at a combined 157 hp, both front-wheel drive. On sale in Korea from ₩23,980,000 ($17,300).
Hyundai
South Korean automaker and one of the world's largest vehicle manufacturers, with a growing electric vehicle lineup under the Ioniq sub-brand.
Hyundai models
Facelifted Hyundai Grandeur VII - Korea's flagship sedan marks its 40th anniversary with an all-new interior. New HEV system (249 hp), 17" Pleos Connect infotainment on Android Automotive OS, electrochromic panoramic roof with six zones. Orders open in Korea from ₩41,850,000.
The new-generation Hyundai i20 is a rugged-styled compact hatchback launched in Brazil in June 2026, built on the K3 platform shared with the Kona and Kia Seltos. Engines are 1.0-litre petrol, with a naturally aspirated unit (75-80 hp) or a 115 hp T-GDI turbo, front-wheel drive only. Prices in Brazil run from 99,990 reais.
The Hyundai Ioniq 3 is a compact electric hatchback for Europe, revealed during Milan Design Week 2026 with UK prices from £22,245 and first deliveries still to be dated. It offers 42.2 kWh and 61 kWh battery options with WLTP range up to 496 km, and is not planned for the US market.
The Hyundai Ioniq V is a China-only electric fastback built through the Beijing Hyundai joint venture, on the 800-volt version of the E-GMP platform. Pre-orders opened in August 2026 across three trims from 119,900 to 139,900 yuan ($17,700 to $20,600), with CATL LFP packs of 53.5 or 66.8 kWh and 540 or 650 km of CLTC range. Sales start in September 2026.
The Hyundai Mufasa is a compact SUV sold in China since 2023 and in Taiwan since 2025 through the Beijing Hyundai joint venture. It replaced the ix35 and uses a single 2.0-litre petrol engine with 161 hp. Chinese pricing spans ¥121,800 to ¥142,800 across three trims.
The second-generation Hyundai Palisade (2026 model year, North America) is a three-row midsize SUV offered with a 287 hp 3.5-litre V6 or a 329 hp turbo hybrid. US pricing starts at $39,435 for the gas SE, with hybrid trims available from SEL upward.
The fifth-generation Hyundai Santa Fe (2026 model year, North America) is a three-row midsize SUV offered with a 277 hp turbo 2.5-litre petrol engine or a 231 hp 1.6-litre turbo hybrid. US pricing starts at $34,800 for the gas SE and $36,400 for the Hybrid SE.
The fourth-generation Hyundai Tucson (2026 model year, North America) is a compact SUV offered with a 187 hp 2.5-litre petrol engine or a 231 hp 1.6-litre turbo hybrid, both available with all-wheel drive. US pricing starts at $29,450 for the base gas SE and $32,450 for the Blue SE hybrid.
Hyundai models and prices
| Model | Price from | Market | Body | Powertrain | Status |
|---|---|---|---|---|---|
| Elantra | ₩23,980,000(~$17,314) | South KoreaJun 2026 | Sedan | ICE · HEV | On Sale |
| Grandeur | ₩41,850,000(~$30,217) | South KoreaMay 2026 | Sedan | HEV | On Sale |
| i20 | R$99,990(~$19,340) | BrazilJun 2026 | Hatchback | ICE | On Sale |
| Ioniq 3 | £25,745(~$35,267) | UKJul 2026 | Hatchback | EV | Coming Soon |
| Ioniq V | ¥119,900(~$17,816) | ChinaJul 2026 | Sedan | EV | Coming Soon |
| Mufasa | ¥121,800(~$18,098) | ChinaJul 2026 | SUV | ICE | On Sale |
| Palisade | $39,435 | USAJul 2026 | SUV | ICE · HEV | On Sale |
| Santa Fe | $34,800 | USAJul 2026 | SUV | ICE · HEV | On Sale |
| Tucson | $29,450 | USASep 2026 | SUV | ICE · HEV | On Sale |
| Tucson | —Price not published | — | SUV | — | Announced |
Starting prices in the market each car is sold in, on the date shown. USD figures are approximate conversions.
News about Hyundai
AVILOO's analysis of over 500,000 battery tests across 20 EV models found most retain about 90% of capacity at 150,000 km - but the spread within a single model can exceed 13 percentage points, undercutting mileage as a health signal.
On the redesigned Avante in Korea and the new Ioniq 3, the screen behind the steering wheel is no longer standard equipment. Avante buyers can add the 9.9-inch driver's display for 350,000 won ($255). On the entry UK Ioniq 3 it cannot be added at any price. Without it, the speedometer lives on the central touchscreen.
Mercedes-Benz, Volkswagen and Hyundai have all restored physical controls after customer complaints. BMW Group Australia chief Vikram Pawah says the company reads the same evidence differently, and the new iX3 carries no climate switches on its dashboard at all.
Market Data
AVILOO's analysis of over 500,000 battery tests across 20 EV models found most retain about 90% of capacity at 150,000 km - but the spread within a single model can exceed 13 percentage points, undercutting mileage as a health signal.
The Tesla Model Y outsold every domestic model in South Korea in July 2026, its second month at number one in three. The mechanism is a price: the Shanghai-built Premium rear-drive version lists at 49.99 million won, just under the 53 million won ceiling for a full government EV subsidy.
Kelley Blue Book puts US electric vehicle sales at roughly 463,000 in the first half of 2026, half of them Teslas. The Model Y alone accounted for 163,454 of them, more than ranks two through nine put together, while Toyota and Lexus were the only names in the top 10 to post triple-digit or near triple-digit growth.
Poland's new-car market grew 19% in June, but the story of the month was the MG HS - the Chinese-owned SUV climbed to 4th among every model sold in the country, its best result yet.
Hyundai Motor Company is a South Korean automaker founded in 1967 and headquartered in Seoul. It is part of the Hyundai Motor Group alongside Kia and Genesis. Hyundai is among the top five vehicle manufacturers globally by sales volume.
The Ioniq sub-brand was established in 2021 to house Hyundai’s dedicated electric vehicle lineup. In China, Hyundai produces vehicles through its Beijing Hyundai joint venture and is developing a series of China-specific Ioniq models tailored to local market preferences.